If you are a player and agree with this , copy, paste and send a message to to Facebook.
https://www.facebook.com/facebook
UPDATE: Less then 20 miniy=ureas afgter I postd this to facebooks page I received an emal form them offering me a " special". Here is my response.
Me
To Megapolis by Social Quantum
Today at 5:49 PM
This message contains blocked images.
dear
sir or madam, did you get my message I sent to Face book? Why would
you think emailing me is going to change my mind? increasing your
aggression in marketing is not going to fix this!
On Friday, July 18, 2014 3:51 PM, Megapolis by Social Quantum <no-reply@mail.socialquantum.com> wrote:
Original post.
Dear Sir or Madam
July 18, 2014
I am writing you to share my thoughts
as a consumer and point out some major marketing FUBAR's.
Your goal is profit, same as any
corporation. Your market is face book gamers. Failure to adjust to
the constantly changing needs of your customer base in this economy
is corporate suicide. It is obvious to me that you do not understand
the psychological affect of current corporate policy, on your
customer base. P.T. Barnum understood the value of a handful of
nickles. Perhaps no one in your corporation is old enough to remember
his business. His best known enterprise was the Barnum and
BaileyCircus. Other corporations that understand this would be
Walmart, McDonalds and other fast food corporations. These company
stay in business making a HUGE profit because they know how to LISTEN
to the customers. I have noticed that complaints on the forums go
unheeded completely. You need in house input and if you are not
going to do it thru the forums, may I strongly suggest you hire
people who have lived the “ uneducated and dead broke” lifestyle
as a consultant full time to compensate for the fact your current
people have no clue as to how to meet this need due to no experience
in this demographic.
Over the years I have played and quit
many facebook games. I play video games to have fun in my spare
time. Realizing it was just a cash cow for you took some of the fun
out of playing so I quit. I have picked up playing off and on over
the years. Recently I started playing megaoplis. I knew it's just a
cash cow to you, but I figured what the heck it is something to do.
Recently I have realized your cutting off the single largest growing
demograpic group in your marketing base. You are sabotaging your
customer base by cutting off the poor.
Just like there is old money and the
new rich, there are the old poor and the new poor. Even the old poor
want to have fun and some of them actually have the technology to be
able to play online games such as facebook. You have however taken
out the fun by making it to hard to have fun while playing and
losing the customers that send gifts to those who have cash for
things like megabucks. I speak from experience as one who has been
there and lived that lifestyle. Yes, I am referring to even some who
live in the homeless camps that spread across this nation.
The new poor have spending habits that
they want to be able to continue even if they have to cut back on how
much they spend. Playing online games have become a natural part of
that. They want to keep “ normal” in their life as much as is
possible. “Normal” fun for many of them includes playing online
games.
People play online games to have fun
and to fill asperations that real life attempts to destroy. Games are
a way to meet the inner need to successfully accomplish a challenge
that is reachable. This does not include the demographic of children
who play but get frustrated easily so they quit. By sabotaging these
three items, you are literally driving away the customers that
contribute to your bottom line.
Case in point: Me. I don't know if you
can track how much each person spends on things like megabucks, but
as a matter of fact I dropped a couple of hundered dollars in this
game over a couple of months. I want to say three to four hundred.
Then I realized it was a never ending story and that there is always
going to be assets I want to get that would always cost money so I
slowed down signigicantly. The plan was when I wanted to hurry up
and finish a particualr poject I would buy megabuks. I even expanded
my neighbors list to compensate for the fact you raised prices so
much I decided it was not worth it. Now someone has significantly
slashed the return I should have gotten on my investment of time by
limiting my available gifts to such a paltry amount that it is
literally becoming a JOB to play. By destroying the “ fun factor”
you are reducing your own customer base. If you can track activity
of players you will see I am slowly spending less and less time
playing. It is not nearly as much fun as it was when I started.
The practice of having gifts
automatically go to projects I did NOT chose to start is another way
the fun factor is being destroyed. If you insist on doing that, give
the player the option of moving assets from one project to another.
Yes, I see the “special offers”. That is not enough compensation
for having my gifts ripped off to make me pay money to replace the
fun your company removed.
Also you need to add a “ are you sure
you want to spend this megabucks” on assets. The way it is set up
now if te player acidenlty hits the add assets buttoin to many times
it automatically spends megabuicks we are saving up to use on other
items such as expansion.
You will, no doubt have a steady stream
of new customers to replace the lose of profits. That fact does not
cancel out the cold hard fact that corporate growth is hindered. Any
thing that hinders a growing custmer base hinders profit. As the
economy gets tougher and more customers get into harder economic
times, you lose money. If you do not start accomodating the growing
demographic of the new poor, your company will be guilty of breaking
the single largest corporate commandment in history.
THOU SHALT NOT DESTROY YOUR OWN
CUSTOMER BASE!
Barbie Rede
2 comments:
Hi B Reed,
This is Steve, the Ten Day MBA, thank so much for kind review of my book on Amazon. I hope that the book really helps you out.
regards,
Steve Silbiger
www.TopDogDirect.com
Is a good book. Now all I have to do is finish reading it, then repeat! LOL
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